Packaging Visualization
The solid packaging and consumer goods sector have been using digital tools in design visualization and production processes for quite some time. However, with the advancement of software used for designing packaging, 3D tools are emerging at earlier stages in the general design process.
3D tools can significantly enhance efficiency during the design iteration phase. For instance, if an entire packaging design can be altered with just a few adjustments and accurately visualized in 3D, designers can effectively convey their ideas rapidly. This expedites the design processes, making them faster and more effective. Three-dimensional iteration is also a more sustainable solution compared to traditional methods. Designers can develop their designs without the need for costly, lengthy prototyping processes. This approach prevents paper waste and eliminates waiting times for the creation and delivery of prototypes.
With the aid of 3D technology, packaging designers can fully visualize embossed patterns or logos, reducing the need for real-world examples significantly. Furthermore, as the importance of online retail and e-commerce continues to grow, 3D-focused packaging design is evolving in tandem with the increasing demand for visuals. Colors and coatings designed in 3D, which can be easily shared among departments when each variation is validated, are relatively straightforward. Design and visualization images can be shared among design, engineering, and marketing departments, facilitating various purposes such as virtual photography, printed advertisements, online displays, and animated ads in different formats.
3D tools can significantly enhance efficiency during the design iteration phase. For instance, if an entire packaging design can be altered with just a few adjustments and accurately visualized in 3D, designers can effectively convey their ideas rapidly. This expedites the design processes, making them faster and more effective. Three-dimensional iteration is also a more sustainable solution compared to traditional methods. Designers can develop their designs without the need for costly, lengthy prototyping processes. This approach prevents paper waste and eliminates waiting times for the creation and delivery of prototypes.
With the aid of 3D technology, packaging designers can fully visualize embossed patterns or logos, reducing the need for real-world examples significantly. Furthermore, as the importance of online retail and e-commerce continues to grow, 3D-focused packaging design is evolving in tandem with the increasing demand for visuals. Colors and coatings designed in 3D, which can be easily shared among departments when each variation is validated, are relatively straightforward. Design and visualization images can be shared among design, engineering, and marketing departments, facilitating various purposes such as virtual photography, printed advertisements, online displays, and animated ads in different formats.
